Legal

Privacy Policy

Last updated: 1 June 2026

Gully Tails (“we”, “us”, or “our”) operates gullytails.com. This Privacy Policy explains what information we collect when you use our platform, how we use it, and your rights regarding your data.

1. Information We Collect

Account information: When you register, we collect your name and email address via Google Sign-In or email/password authentication (powered by Firebase Authentication).

Business listing information: If you list a business, we collect the business name, address, phone number, operating hours, category, and any images you upload.

Usage data: We automatically collect information about how you interact with our site, including pages visited, search queries, browser type, device type, and IP address.

Community content: Posts, questions, and replies you submit to the Gully Tails Community are stored and publicly visible on the platform.

Contact form submissions: If you contact us via the Contact page, we collect your name, email, and message.

2. How We Use Your Information

  • To provide and operate the Gully Tails platform
  • To verify and display business listings
  • To enable account login and protect account security
  • To respond to contact and support requests
  • To send transactional emails related to your account or listings
  • To analyse usage patterns and improve our service
  • To display relevant advertising (Google AdSense)

We do not sell your personal information to third parties.

3. Cookies and Tracking

We use cookies and similar tracking technologies to operate our site and understand usage. These include:

  • Essential cookies: Required for authentication and site functionality (Firebase session cookies).
  • Analytics cookies: Google Analytics (GA4) collects anonymised data about page views and user interactions to help us improve the site.
  • Advertising cookies: Google AdSense may set cookies to serve relevant ads based on your browsing activity. Google’s use of advertising cookies enables it and its partners to serve ads based on your visit to our site and other sites on the internet.

You can opt out of personalised advertising by visiting Google’s Ads Settings.

4. Third-Party Services

We use the following third-party services that may process your data:

  • Firebase (Google): Authentication, database storage, and app hosting. Governed by Google’s Privacy Policy.
  • Google Analytics: Website analytics. Data is anonymised and aggregated.
  • Google AdSense: Advertising. Governed by Google’s Privacy Policy.
  • OpenStreetMap: Embedded maps on listing pages. No personal data is shared.

5. Data Retention

We retain account data for as long as your account is active. Business listing data is retained while the listing is active on the platform. Community posts are retained unless you request deletion.

Contact form submissions are retained for up to 12 months to allow us to follow up on your query.

6. Your Rights

Under applicable Indian data protection law and the General Data Protection Regulation (GDPR) where applicable, you have the right to:

  • Access the personal data we hold about you
  • Request correction of inaccurate data
  • Request deletion of your account and associated data
  • Object to the processing of your data for marketing purposes
  • Withdraw consent at any time where processing is based on consent

To exercise any of these rights, email us at hello@gullytails.com.

7. Children's Privacy

Gully Tails is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us and we will delete it promptly.

8. Security

We implement industry-standard security measures including encrypted connections (HTTPS), Firebase security rules, and restricted database access. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

9. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by updating the “Last updated” date at the top of this page. Continued use of the platform after changes constitutes acceptance of the updated policy.

10. Contact Us

If you have questions about this Privacy Policy or how we handle your data, please contact us:

Gully Tails

India

Email: hello@gullytails.com

Contact form: gullytails.com/contact